'You cant force someone to be healthy' - Research!

Ok ... so since I have already started developing an idea from one of my concepts I have decided to take a little break and look into the work of others to do with smoking!

To look at this I researched into the NHS adverts and TV adverts about smoking in general!

By far the best and most affective NHS smoking advert I have seen!  If this adverts does not make male smokers stop, they seriously have a problem ... the idea is original, strong and hard hitting, not insulting but very affective!

I have a feeling this maybe an advertisement for a film ... however i chose to show you this image for its photography, its very affective and well produced!   This obviously would not stop people from smoking, in-fact it would probably make them want to go out and buy a ford mustang, a hand gun then go cruising the streets for fellow gangs to pop a cap in their ass!

Love to all x